Ok girls, this is a post for the guys so avert your eyes. (Or keep reading and make damn sure to forward this to your bf…)

Gents, listen up! This Valentine’s Day, we’re making it easy for you. What do ladies love? (Aside from Cool James, that is.) Well, lingerie and flowers are good bets. So we’ve broken it down for you, step by step.

Step 1. Follow along very closely to the archetypes we’ve outlined. (Be sure to check back often as we’ll update them here.)

Step 2. Decide which lady is most like your lady.

Step 3. Buy her the flowers and lingerie referenced therein.

Step 4. Have a very, very happy Valentine’s night.

Step 5: Thank us later. We also like flowers and lingerie, but not necessarily in that order.

We’ll be back with more later, but mark your calendars: February 12th, 7-10pm, you’ll want to be at Journelle Soho. That’s all.